Impact Evaluation
Evaluating is essential to maximize positive impact
What cannot be measured cannot be managed.
Social initiatives (NGOs, social businesses and corporate programs) are increasingly required to demonstrate their impact to different audiences.
There is a great challenge due to the lack of specialized work force for data analysis and context reading, especially with a focus on the social area. Impact Evaluation is a complex and systemic work and, therefore, requires the mastery of specific methodologies.
Why evaluate impact?
Accountability
Demonstration, dissemination and transparency of the work carried out. Reporting about the application of resources and results obtained.
Management Tool
Strategic decision-making tool (adaptation and correction) and prototyping, obtaining potential investors and establishing partnerships, adequate use of resources based on data.
Performance Evaluation
Evaluation of program performance and the organization’s internal and external performance, improvement of products and services provided, learning and error correction.
Who is the impact evaluation for?
We.Flow's social impact analysis, evaluation, monitoring and measurement process is based on the Impact Measurement Cycle methodology:
- 1.1. Construction of the Impact Narrative
- 1.2. Tree of Problems and Solutions
- 1.3. Theory of Change
- 2. Formulation of Measurement Objectives
- 3.1. Initial Definition of Indicators
- 3.2. Logical Framework
- 3.3. Definition of the Evaluation Methodology
- 4. Definition of the measurement plan
- 5.1. Information collection
- 5.2. Processing and Analysis
- 5.3. Conclusion and recommendations
- 6.1. Results report
- 6.2. Learning, Improving and Celebration